Healthcare Commercial Consultancy
Helping Healthcare Organisations Grow, Improve Performance & Deliver Better Patient Outcomes
Eaton Square Consulting helps NHS organisations, independent healthcare providers and healthcare technology companies solve commercial challenges, improve operational performance and achieve long-term business growth.
Whether you're looking to win new NHS contracts, improve service delivery, develop a clear commercial plan or prepare for an NHS procurement opportunity, we provide practical advice backed by more than 20 years of healthcare leadership experience.
Trusted by NHS organisations, independent healthcare providers and healthcare technology companies across the UK.
About Us
Healthcare Expertise Backed by Real Commercial Experience
Every healthcare organisation faces different commercial challenges. Whether you're looking to win new NHS contracts, improve operational performance, develop strategic partnerships or accelerate business growth, success depends on making the right decisions at the right time.
We work alongside healthcare leaders to solve commercial challenges, identify opportunities and develop practical strategies that deliver measurable results. Our advice is built on more than 20 years of real healthcare experience, not theoretical consulting.
Unlike traditional consultancies, we don't produce reports that sit on a shelf. We provide practical advice, hands-on support and clear commercial direction that helps healthcare organisations move forward with confidence.
20+
Years of Healthcare Leadership & Commercial Experience
NHS
Commercial Strategy, Procurement & Market Access
Independent Healthcare
Growth, Partnerships & Market Expansion
Results
Practical Advice. Proven Results.
Why Organisations Choose Eaton Square
- ✔More than 20 years of healthcare leadership
- ✔NHS & Independent Healthcare expertise
- ✔Practical commercial advice
- ✔Executive-level support
- ✔Proven healthcare market knowledge
Healthcare Leadership
Meet Michael Lymbouris Founder & Healthcare Commercial Advisor
After more than 20 years working across the NHS, independent healthcare sector and healthcare technology market, I founded Eaton Square Consulting to help healthcare organisations solve commercial challenges, unlock growth opportunities and make better strategic decisions.
Throughout my career I've supported NHS organisations, diagnostic imaging providers, healthcare technology companies and independent healthcare organisations to win new business, improve commercial performance, develop strategic partnerships and deliver sustainable growth.
My approach is simple. I believe healthcare organisations deserve practical advice based on real experience, not theoretical consulting. Every recommendation is designed to solve a problem, deliver measurable value and help organisations move forward with confidence.
Areas of Expertise
- ✔NHS Commercial Strategy
- ✔NHS Procurement & Tender Support
- ✔Business Development
- ✔Strategic Partnerships
- ✔Diagnostic Imaging Consultancy
- ✔Executive Advisory
Why Clients Work With Michael
- ✔More than 20 years of healthcare commercial leadership
- ✔Trusted advisor to NHS and independent healthcare organisations
- ✔Practical advice based on real-world experience
- ✔Focused on delivering measurable commercial results
Connect
If you'd like to discuss a healthcare challenge, explore a commercial opportunity or simply connect, I'd be delighted to hear from you.
Connect on LinkedInWhat We Do
Our Services
Practical healthcare consultancy designed to help organisations grow, improve performance and solve complex commercial challenges.
Commercial Strategy
Helping healthcare organisations develop practical commercial strategies that support growth, improve performance and create long-term success.
NHS Tender Support
Helping organisations prepare stronger bids, navigate NHS procurement and improve their chances of winning new NHS contracts.
Business Development
Helping healthcare organisations win new business, build stronger partnerships and grow across the NHS and independent healthcare sector.
Executive Advisory
Providing experienced commercial leadership and strategic advice to support growth, transformation and key business decisions.
Diagnostic Imaging Consultancy
Helping diagnostic providers improve reporting capacity, strengthen commercial performance and support service transformation.
Strategic Partnerships
Helping healthcare organisations build partnerships that create new opportunities, strengthen services and support long-term growth.
Need Something Different?
Every healthcare organisation is different. If you can't see the service you're looking for, we'd be happy to discuss your requirements and explore how Eaton Square Consulting can help.
Why Choose Us
Why Healthcare Organisations Choose Eaton Square
We combine real healthcare experience with practical commercial advice to help organisations solve problems, seize opportunities and achieve lasting results.
We believe good consultancy should be practical, collaborative and focused on delivering real improvements—not simply producing recommendations.
20+
Years of Healthcare Leadership
More than two decades helping NHS organisations, independent healthcare providers and healthcare technology companies solve commercial challenges and achieve sustainable growth.
NHS
NHS & Independent Healthcare Expertise
Real experience working across NHS organisations, independent healthcare providers and healthcare technology companies.
✓
Strategy That Gets Implemented
We don't produce reports that sit on a shelf. We provide practical advice and support that helps organisations make better decisions and achieve meaningful results.
↑
Proven Results
Helping healthcare organisations improve performance, strengthen services and create long-term commercial success.
What Makes Us Different?
- ✔More than 20 years of healthcare experience
- ✔Real commercial leadership
- ✔Practical advice
- ✔NHS & independent healthcare expertise
- ✔Executive-level support
- ✔Long-term partnerships
- ✔Focused on results
- ✔Tailored to your organisation
How We Work
The Eaton Square Healthcare Growth Framework™
Every project follows a simple four-stage approach that helps us understand your organisation, develop practical solutions and deliver measurable results.
Discover
Every organisation is different. We begin by understanding your organisation, your goals, your challenges and what success looks like for you.
Plan
Together we'll develop a clear, practical plan with agreed priorities, realistic objectives and measurable outcomes.
Deliver
We'll work alongside your team to put the plan into action, providing practical support every step of the way.
Grow
We'll continue supporting your organisation as your needs evolve, helping you overcome new challenges and identify future opportunities.
Our Commitment
We don't disappear once the strategy has been written. Our aim is to build long-term relationships, providing ongoing advice and support whenever our clients need us.
Every engagement is:
- ✔Practical
- ✔Collaborative
- ✔Tailored to your organisation
- ✔Focused on delivering measurable results
Results
Delivering Results Across Healthcare
Every healthcare organisation faces different challenges.
Whether it's winning NHS contracts, improving operational performance, developing commercial strategies or building strategic partnerships, our focus is always the same—delivering practical solutions that create lasting value.
Here are just a few examples of how we've helped healthcare organisations achieve meaningful results.
Helping Secure a Multi-Year NHS Diagnostic Imaging Contract
The Challenge
A diagnostic imaging provider wanted to expand its presence within the NHS but faced a highly competitive procurement process.
Our Approach
We worked alongside the executive team to develop the commercial strategy, strengthen the tender response and provide support throughout the procurement process.
The Result
- ✔Successfully secured a multi-year NHS contract.
- ✔Strengthened the organisation's commercial position.
- ✔Created a platform for future NHS opportunities.
Accelerating Commercial Growth Within Healthcare
The Challenge
A healthcare organisation wanted to increase revenue and create a structured commercial growth strategy.
Our Approach
We developed a tailored commercial growth plan, strengthened business development activity and supported strategic partnership development.
The Result
- ✔Increased commercial opportunities.
- ✔Strengthened business development activity.
- ✔Established new strategic partnerships.
Creating Strategic NHS Partnerships
The Challenge
A healthcare technology company wanted to improve engagement with NHS organisations and build long-term relationships.
Our Approach
We designed a structured NHS engagement programme and supported strategic introductions across the healthcare sector.
The Result
- ✔Established new NHS relationships.
- ✔Increased market visibility.
- ✔Created future commercial opportunities.
Every Organisation Has Different Challenges
No two healthcare organisations are the same. Whether you're looking to improve operational performance, prepare for an NHS procurement opportunity, strengthen your commercial strategy or explore new business opportunities, we'd be delighted to discuss how Eaton Square Consulting can support your organisation.
Book a ConsultationInsights
Healthcare Commercial Insights
Healthcare is constantly evolving.
Our insights are designed to help NHS organisations, independent healthcare providers and healthcare technology companies understand market trends, overcome commercial challenges and make better strategic decisions.
Why Most Healthcare Suppliers Lose NHS Tenders Before They Begin
Winning an NHS contract starts long before the tender is published. Discover the common mistakes healthcare organisations make and the practical steps that improve your chances of success.
Read More
How Diagnostic Imaging Can Help Reduce Waiting Lists
Diagnostic imaging plays a critical role in improving patient flow, reducing waiting times and increasing healthcare capacity. Discover practical ways organisations can strengthen diagnostic services.
Read More
Five Commercial Mistakes Healthcare Organisations Should Avoid
Even small commercial decisions can have a significant impact on long-term success. Discover five common mistakes and how your organisation can avoid them.
Read MoreLooking For Advice On A Specific Challenge?
Our Insights Centre is regularly updated with practical guidance covering NHS procurement, healthcare growth, diagnostic imaging, healthcare technology and independent healthcare. Whether you're looking for strategic advice or practical solutions, you'll find resources designed to support healthcare leaders.
Browse All ArticlesStill Deciding?
Get In Touch
Let's Discuss Your Healthcare Challenge
Whether you're looking to win more NHS work, improve operational performance, develop new commercial opportunities or simply explore an idea, we'd be delighted to have a conversation.
Every organisation is different, which is why we take the time to understand your objectives before recommending the right approach.
No obligation. No sales pressure. Just an honest conversation about your organisation, your challenges and how Eaton Square Consulting may be able to help.
Prefer to speak first?
Call us directly or send us an email and we'll arrange a convenient time to discuss your organisation.
Testimonials
Trusted by Healthcare Leaders
We're proud to support organisations across the NHS, independent healthcare sector and healthcare technology market.
Here's what some of our clients have to say about working with Eaton Square Consulting.
Michael quickly understood our organisation, our objectives and the challenges we were facing. His advice was practical, commercially focused and helped us strengthen our approach throughout a complex NHS procurement process. We wouldn't hesitate to work with Eaton Square Consulting again.
Chief Commercial Officer
Diagnostic Imaging Provider
Services Provided
Working with Michael felt like having an experienced commercial advisor as part of our leadership team. His understanding of healthcare, strategic partnerships and business development helped us identify new opportunities and accelerate our growth plans.
Managing Director
Healthcare Technology Company
Services Provided
Eaton Square Consulting brought a level of commercial knowledge and healthcare experience that immediately added value. Their practical advice, responsiveness and understanding of the NHS made a real difference to our organisation.
Director of Business Development
Independent Healthcare Organisation
Services Provided
Supporting Organisations Across
Contact Us
Let's Start the Conversation
Whether you're looking to discuss a specific challenge, explore a new opportunity or simply find out how we can support your organisation, we'd be delighted to hear from you.
Every conversation starts with understanding your organisation, your objectives and what you're trying to achieve.
Why Contact Eaton Square?
- ✔Confidential conversations
- ✔No obligation advice
- ✔Practical healthcare expertise
- ✔Response within one working day
Contact Details
Our Typical Enquiries
- NHS procurement and tenders
- Commercial strategy
- Business development
- Diagnostic imaging consultancy
- Executive advisory
- Strategic partnerships
Prefer to arrange a conversation?
Book a consultation and we'll contact you to arrange a convenient time that works for you.
We'll take the time to understand your organisation, discuss your objectives and explore how we may be able to help.
Book a ConsultationWe aim to respond to all enquiries within one working day.